The Role of Trolling in Mental Health and Creativity of Online Content Creators

Abstract

Trolling, defined as repeated and intentional online harassment, has become a significant issue for online content creators, affecting their mental health and creativity. This study aims to explore the role of trolling on psychological well-being and creative processes of content creators, addressing the gap in existing literature. Utilizing a qualitative exploratory design, semi-structured interviews were conducted with online content creators aged 18-45 who have experienced trolling. Participants were recruited through social media platforms using purposive and snowball sampling techniques. Data were analyzed thematically to identify patterns related to coping strategies, emotional impact, influence on content, long-term effects, and the role of platform support. The findings revealed that trolling contributes to heightened anxiety, self- censorship, and decreased motivation to produce creative content. Creators also reported dissatisfaction with the current support systems on social media platforms, highlighting a need for better moderation policies. This research underscores the importance of developing more effective support systems and mental health resources for content creators, along with stronger platform policies to combat trolling. The study contributes to a deeper understanding of the dual impact of trolling on mental health and creativity, paving the way for further research on supportive interventions in digital spaces.